DOK Industry Podcast
What’s Up with Docs feat. Ranell Shubert (DMA) – “Star Baby”
In this episode, host Toni Achebe Bell reunites with former producer Ranell Shubert, now Executive Director of the Disability Media Alliance (DMA), to discuss power, possibility, and breaking barriers in nonfiction film.
Ranell reflects on the research, lived experience, and movement-building that led to DMA’s formation from her groundbreaking work at the International Documentary Association (IDA), Getting Real, and the Direct Access Fund. Together, she and Toni explore the deep-rooted systemic challenges from inaccessible festivals to underfunded support networks and the transformative potential of centering care, community, and disability-led leadership.
The song for this episode is RuPaul’s “Star Baby,” because this episode highlights what’s possible when disabled creators are resourced, respected, and ready to shine.
To learn more or get involved, visit DisabilityMedia.org
Language: English
Length: 64:17
Recorded on 15 July 2025.


Toni Achebe Bell is the creator and host of the "What's Up with Docs" Podcast and a documentary impact strategist. She has created impact campaigns for many films, including “The American Dream and Other Fairy Tales”, “Fruits of Labor”, and “A Woman on the Outside”. She has also served as an Impact Strategist for Represent Justice and Odyssey Impact Partners. She teaches media and impact at Saybrook University. A speaker, mentor, and juror at major festivals, she has reviewed grants for Firelight Media, California Humanities, and more. Formerly at IDA, she managed fiscal sponsorship and global filmmaker initiatives. Toni holds degrees from USC, Naropa University, and UCLA and is entering the Ph.D. programme in Anthropology and Social Change at CIIS.


Ranell Shubert is the Executive Director of the Disability Media Alliance (DMA), a global nonprofit building infrastructure to support disability-led nonfiction media organizations. Identifying as neurodivergent and living with a mental health condition, and drawing from her background as a caregiver, Ranell centers the perspectives and experiences of disabled people in all aspects of her leadership. She brings over a decade of experience in nonprofit management, arts education, and funds administration, with deep knowledge of the documentary field and funding landscape.
At the International Documentary Association (IDA), she served as the Nonfiction Access Initiative Funds Programme Manager, where she led community-driven research, outreach, and programme implementation to support disabled nonfiction media makers. She launched the Direct Access Fund, which provided targeted access grants, covering caregiving, assistive technology, interpretation, and festival support, for 21 nonfiction projects by disabled creators. She also co-authored the Enhancing Accessibility and Support for Disabled Nonfiction Media Makers: NAI 2024 Report, a field-shaping publication urging funders and institutions to reevaluate how they engage with disability and access.
DOK Industry Podcast 2025 is realised in partnership with POC2 Programmers of Colour Collective, What’s Up With Docs Podcast, and Talking Shorts, supported by film.macht.kritisch - The podcast about the *other* cinema.



DOK Industry is realised with the support of Creative Europe MEDIA Programme of the European Union, the Mitteldeutsche Medienförderung (MDM) and the Federal Government Commissioner for Culture and the Media upon a Decision of the German Bundestag.


