In Hamsterland, everybody is 100 percent happy. Their religion is statistics and the perfect employee is young, a team player and stress-resistant. Even the most mindless computer jobs and piece work drudgery are fun, without exception. Until one day something goes wrong after all and the mantras “think positive” and “follow your dreams” are temporarily silenced. An entertaining polemic on hyper capitalist, neoliberal societies that makes you smile.

Everything in Edgar’s life is well-ordered and always in the same place. And his favourite food is meat. A trip to the slaughterhouse takes his appetite away and he brings a calf home. The calf grows into a cow and, of course, turns his well-ordered life upside-down. His favourite cup and the television set break and Edgar realises that he needs to make more changes.