Based on British journalist Steven Poole’s intriguing book of the same name, the interactive documentary, visualizes the manipulative power of language and looks at the changing role and responsibility of the media. Consisting of short films, an interactive data visualization, and a participatory dictionary, the project critically and satirically reveals the unspoken messages and obscured meanings behind familiar media terms such as War on Terror, Weapons of Mass Destruction, Clean Cole, File Sharing, or Erectile Dysfunction, that are deliberately used to manipulte public opinion.